Bernstein brings nearly 30 years of experience plus deep industry and enterprise-level relationships 

INDIANAPOLIS (August 10, 2022) – – PivotCX, an HR technology company that is transforming the recruiting process with its all-in-on talent acquisition communications hub, today announced that it has hired HR technology industry expert David Bernstein as executive vice president of corporate development and strategy. In this role, Bernstein will be responsible for business development, strategic alliances, marketing, and amplifying the brand across multiple stakeholder communities.

Bernstein, who has nearly three decades of experience in human resources, first as a recruiter for PeopleSoft and later as an early adopter, implementer, and leader in the HR technology space. Among his career highlights are implementing global technology platforms for Fortune 500 companies such as Hitachi and serving as a director of product strategy for an early pioneer of total HR software solutions. Bernstein has worked with six startups in the HR technology space, most recently as the vice president of partnerships and industry relations for JobSync. Bernstein is a frequent contributor to Forbes and serves on the Forbes HR Council. He is also an adjunct professor, teaching HR Analytics, at Palo Alto University, and is a noted speaker at HR technology events.

Bernstein’s hiring could not have been better timed, says PivotCX CEO and Co-founder Howard Bates. “The last two years have been extremely challenging for companies to rehire employees post-pandemic, adjust to fast-changing workforce dynamics and an overall shortage of qualified candidates. This has motivated very large companies to reevaluate traditional recruiting practices and embrace PivotCX platform’s unique ability to immediately engage candidates, accelerate the hiring process enabled by live text, and provide an overall excellent experience.

“We are extremely fortunate to have David onboard to drive business development and strategic partnerships for PivotCX as we concentrate on scaling the company to the next level,” Bates said.

PivotCX’s client base has grown exponentially in 2022, which Mike Seidle, PivotCX co-founder and CTO, says he is looking forward to leveraging Bernstein’s role as chief brand evangelist. “We will soon be announcing major corporate clients that are adopting the PivotCX platform because they need quality people now. We’re confident that with David’s focus on delivering the PivotCX message to more companies, more analysts, more journalists and influencers, we can radically redefine the effectiveness of recruiters and the experience of job candidates for companies that want to be first in line to choose the best candidates.”

Bernstein says his decision to be a change-maker for PivotCX was driven by the untenable and unacceptable nature of traditional recruiting where businesses and candidates live in their respective vacuums. “Talent is what drives business outcomes. If you can’t recruit and nurture great talent through the hiring process, companies are dead in the water. I welcome the opportunity with PivotCX to transform the experience for recruiters and candidates so that connections are immediate and positive energy is generated on both sides whether the candidate is hired or not. We’ve got to get back to being responsive to all candidates and the critical human touch in recruiting. I see PivotCX as the enabler.”

About PivotCX
PivotCX is transforming the way recruiting gets done. Through its innovative all-in-one talent acquisition communications hub, recruiting teams are empowered to make better hires faster. With PivotCX, recruiters are able to engage in personalized conversations with candidates and managers at the scale and speed required to meet their hiring needs. The PivotCX communication hub integrates with ATS, CRM, and HRIS systems as well as job boards, social media, and career sites. This enables automated and person-to-person conversations via text, voice, and email. Data collection and comprehensive dashboards for communications and actionable analytics complete the SaaS solution that’s quickly becoming the go-to tool for recruiting teams. Learn more about PivotCX.



Media Contact: Melanie Lux, 803-331-4794 or

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